Duties & Responsibilities
- Develop merchant campaign activation plans aligned with business goals and customer acquisition targets.
- Identify priority merchant segments and design tailored campaign mechanics (e.g., promos, in-store events, co-branded activations).
- Coordinate campaign timelines, budgets, and resource requirements.
- Lead execution of both on-ground and digital activation initiatives, including booth setup, branding materials, and merchant readiness.
- Collaborate with field teams to deploy and manage activation efforts across target locations or events.
- Ensure merchant participation and engagement before, during, and after campaign periods.
- Monitor campaign performance metrics such as new customer acquisition, merchant conversion, and ROI.
- Work with the analytics or data teams to assess campaign effectiveness and recommend improvements.
- Prepare post-mortem reports and share actionable insights for future planning.
- Coordinate with sales, operations, creative, and compliance teams to ensure smooth execution of merchant campaigns.
- Maintain clear communication with merchants, supporting them throughout campaign lifecycles.
- Ensure all activities comply with internal policies and brand guidelines.
Requirement Competencies
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- 2–4 years of experience in campaign execution, trade marketing, merchant marketing, or field activation (e.g., e-commerce, retail, or fintech).
- Experience leading campaigns from planning through execution and evaluation.
- Strong organizational and project management skills.
- Excellent interpersonal and communication skills.
- Comfortable working in a fast-paced, cross-functional environment.
- Willingness to travel for on-ground activations if needed.
Benefit Packages
We offer competitive remuneration package and opportunity for career and personal development.
How to Apply
Apply: job@wooribank.com.kh
Phone: 087 666 870
Head Office Address: Building #398, Preah Monivong Blvd, Sangkat Boeung Keng Kang I, Boeung Keng Kang, Phnom Penh.